Why Is Güs Made in Italy?

The folks at Güs have been designing high-end quality accessories for decades. So, when it came time to design the Güs collection the designers opted to take a slightly different path - namely following Marco Polo West from Asia back to Italy.


We met with tanneries and studios in France, Germany, England and, of course, Italy - home of such famed institutions as Gucci, Ferragamo, Prada, and Tod's. 


The Italian factories were amazing both because of how much smaller they were compared to their sprawling Asian counterparts, and the depth of experience and innovation the Italian studios offer - especially when it comes to working with such quality materials as pony and alligator. This is why you see Güs using more luxury materials in our latest collections - because our partner studios could do things with them that we could not get as easily in Asia.